Circular fashion and technology at 080 Barcelona Fashion

Circular fashion and technology at 080 Barcelona Fashion

With the participation of designers, models and fashion brands, until October 28, 2022 will be held in the Catalan capital the fashion catwalk 080 Barcelona Fashion in its 30th edition.

The event is held at the Recinte Modernista de Sant Pau with an exhibition marked by circular fashion and technological innovation. And it is the best fashion reference in southern Europe, where Catalan brands and designers are given great visibility on an international level.

Agnès Russiñol i Amat, director of the Consorci de Começ, Artesania i Moda, stated that the event is the best space to promote and encourage economic, social, feminist and green transformation.

What’s new at 080 Barcelona Fashion

As a highlight of the event, LR3 Louis Rubi held an immersive fashion show during the first day of the event. It was sensational. It managed to combine artificial intelligence, virtual reality, meters of LED panels and more than 100 avatars in the middle of a light show.

The brand’s objective was to unite fashion, art and technology in a single space and with this union, make the visitor become part of the values of LR3. The best thing is that this visual show can be enjoyed without interruption during the four days of the event.

At the same time, the Catalan brand Escorpion, the major reference in knitwear since 1929, was in charge of opening the catwalk with Euphoria (spring-summer 2023 collection).

The Reborn Fashion Show

Another of the innovations of the 2022 edition of Fashion in the framework of circular fashion, is the parade of second-hand clothes that will take place on October 28 at noon.

The Reborn Fashion Show seeks to create awareness in people about the need to increase the durability of clothing and reduce the ecological footprint that affects the planet.

All these ideas have been promoted by the Textile Industry Confederation, Texfor, as a way of exploring the challenges of the future of the textile industry. In fact, the sector’s goal is to reduce waste that affects the environment and to seek new production systems that are respectful and friendly to nature and the planet.

In total, the 080 Barcelona Fashion in its 30th edition, has the participation of 23 designers and brands: Amlul, Simorra, Avellaneda, Dominnico, Custo Barcelona, by Maite, among others.

Sponsors and collaborators of 080 Barcelona Fashion

The Generalitat is responsible for promoting this Catalan fashion event through the Consorci de Comerç, Artesania i Moda, Ccam, of the Conselleria de Empresa i Treball de la Generalitat.

Some of the sponsors:

  • Kevin Murphy (official hairdresser)
  • MAC Cosmetics (official makeup)
  • Nobu Hotel Barcelona (official hotel)
  • Polestar (official car
  • Cointreau (official liqueur)
  • Segura Viudas (official cava)