New York eyewear brand Moscot arrives in Barcelona

New York eyewear brand Moscot arrives in Barcelona

The renowned New York eyewear brand Moscot is ready to open its first store in Spain and has chosen Barcelona as its destination.

With a history dating back to its founding in 1915 in the Big Apple, Moscot has been a symbol of quality and style in the optical world. Now, Barcelona residents will have the opportunity to experience first-hand the excellence of this brand.

The location chosen for Moscot’s store in Barcelona is number 112 Rambla Catalunya, a strategic place in one of the busiest shopping streets in the city. This choice demonstrates Moscot’s confidence in the vibrant Barcelona market and its desire to connect with local customers.

For more than a century, Moscot has been a benchmark in the optical and sunglasses sector. With its focus on timeless design and high-quality craftsmanship, the brand has won the hearts of customers around the world.

The tradition of the New York-based Moscot eyewear brand

Moscot’s history dates back more than a century, when Hyman Moscot, a Belarusian immigrant to the United States, laid the foundation for what would become one of the most iconic brands in the world of optics. Since its humble beginnings, the company has maintained a strong commitment to quality and craftsmanship, values that remain at the heart of its philosophy even today.

Over the years, Moscot has passed from generation to generation within the same family, keeping alive the tradition and legacy of its founder. Today, the company is in the hands of the fifth generation, with Harvey Moscot at the helm as CEO. Under his leadership, the brand has continued to thrive and expand its presence both domestically and internationally.

With a global network of thirty stores strategically located throughout the world, Moscot has become a benchmark of luxury in the world of optics. Its optical frames and sunglasses, which reflect a distinctive style and meticulous attention to detail, have won over discerning customers who value quality and authenticity.

Barcelona-based brand Desigual partners with China’s E-Shine

Each Moscot design carries with it a history of tradition and craftsmanship excellence, combining the highest quality materials with innovative manufacturing techniques. The result is timeless pieces that transcend passing trends, becoming true objects of desire for fashion and quality lovers.

With its unwavering commitment to excellence and focus on innovation and design, Moscot continues to be a leading force in the optical industry, carrying with it the legacy of its founder and looking to the future with optimism and determination.

Expansion from Barcelona to Europe

The opening of Moscot’s Barcelona store marks a significant milestone in the brand’s expansion in Europe. With an established presence in major European cities such as London, Paris, Rome, Milan, Amsterdam, Copenhagen and Zurich, Moscot is ready to captivate fashion and quality lovers in the Catalan capital.

The choice of Barcelona as the location for Moscot’s first store in Spain is no coincidence. The city, known for its cosmopolitan style and passion for fashion, offers the perfect setting for the brand’s expansion into the European market.

Unë Concept, the brand that fuses art and fashion in Barcelona

The store, located on the busy corner of Roselló Street, promises to become a must-see destination for fans of high-end eyewear.

With its location on Rambla Catalunya, it seeks to be part of the dynamism and vitality of this important commercial artery in Barcelona.

In addition, Moscot’s arrival comes on top of a number of new additions to the retail hub, such as the upcoming opening of sports brand The North Face at number 121.